View this email in your browser     ANH-Intl eAlert No 324 | 26 October 2016         e-ALERT     In the grip of Big Food           It’s become politically incorrect to use the F word these days. And I’m not talking profanity here. I’m referring to three innocuous letters F-A-T, which have become synonymous with demeaning self-esteem and casting aspersions on someone’s character. Just last week, the UK’s Advertising Standards Agency banned an ad for a weight loss product because it suggested “that those with insecurities about their bodies, and particularly their weight, could only achieve happiness and self-confidence through weight loss.” Such is the stigma of the word ‘fat’, that even doctors in the UK are dissuaded from suggesting a patient may benefit from losing weight, yet the obesity crisis is literally crippling the healthcare system and threatening the very fabric of society. The EU’s Nutrition and Health Claims Regulation is one of the greatest obscenities in policy intended to reduce obesity. Although history will ultimately be the judge, it is quite possible that the adoption of this regulation EU-wide will contribute further to obesity as it limits people’s ability to discriminate between healthy and unhealthy foods. With terms like superfood, probiotic, prebiotic and antioxidant banned when used to refer to the beneficial effects of foods or supplements, the UK will do very well to leave this EU regulation out of its rulebook post-Brexit. The thread that runs through both our articles this week relates to Big Food and corporate profits before people’s health. Please read and share. Yours in health, naturally Rob Verkerk, PhD Founder, executive & scientific director           Big Food’s deliberately lost opportunity on obesity Tell Europe’s Big Food association that it needs to get real about social responsibility and obesity       Is the food industry bankrupting our NHS? The food industry contributes to the increasing costs of diabetes and risks bankrupting health services to maintain profits.       News Alerts: Week 43, 2016 Medical cannabis classified as a medicine by the MHRA, Genetically engineered viruses being developed to fight cancer, Coca-Cola fighting the...       Like what you see? We're fully donation funded, please support our work with a contribution.           HELP SUPPORT US BY FORWARDING TO A FRIEND               Copyright © 2016 Alliance for Natural Health International. Please share or forward this e-ALERT widely using any of the provided share tools. You may copy, reproduce, reprint or forward any content on the condition that attribution is made clearly to Alliance for Natural Health International including date and link to original content. Alliance for Natural Health International. The Atrium, Curtis Road, Dorking, Surrey RH4 1XA, UK   Unsubscribe